Launched at Wimbledon in 1952, the Fred Perry polo shirt was an immediate success. Fast forward more than half a century and the brand has moved onto much larger collections, managing to maintain its appeal and pick up some serious street cred along the way. It helps of course to collaborate with some of fashion's best - like the latest all black knitwear collection they have done with Belgium designer Raf Simons, or the one off 'Harrington Jacket' (pictured) they had Peter Jensen whip up.
Both collaborations are for boys only and are available exclusively in Australia from Incu.
