Sock choice says a lot about an individual.... Some people i know still wear their school socks - i think they might be people who don't wear socks that much, because my school socks wore out years ago. Others seem to stick to sport socks - these people are usually quite frugal and like to multitask - much like their socks. Then there are the plain black sock types - usually worn by someone who likes to be inconspicuous or work in the CBD. My ex boyfriend was a big fan of odd socks, his entire sock drawer would be an overflowing milleau of miss-matched pairs in all colours, pattens and styles (although i think this had more to do with losing socks and washing single socks at random, thus ensuring that no two socks of the same pair ever really found each other again, once they had been worn). Myself, i like a bit of a novelty sock: hearts, stars, anchors, smiley faces - you name it - i'll wear it. The sock wall in Topshop's Oxford Circus store has always been an important pitt stop on any trips to the UK, and i really like when a seemingly serious or conservative person/dresser is concealing a pair of ridiculous socks under their shoe of choice. (Note: this does not apply to any sort of sandal style of shoe). The element of surprise or of the unexpected often indicates that a person does not take themselves too seriously (always a good thing) and fun socks are much less creepy than funderpants (fun underpants).
If you share my thoughts on this subject then you will be thrilled to know that we are now stocking Happy Socks in our stores. Launched by two clever Swedish boys not long ago, these socks have been a hit all over the globe and are sold through super trendy stores like Collette in Paris and Dover St Market in London, plus Incu in Sydney of course. They are $15 a pop and are available to both boys and girls.
www.happysocks.com
